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Journey of a transformation into a Consumer / API First company

Interview with Maarten Roosendaal /

Mar 31, 2021


Maarten has been an IT architect and now moved into a position of being a product manager and product owner of a retailer API at In this episode he will take us on a journey of a remarkable transformation over his 10 years at started off as a small e-commerce book company experiencing rapid growth, which also meant a really rapid growth from architectural perspective, moving to microservices with over a thousand IT components.

What have they lost along the way? How could they become agile at scale? How have they organised their architecture in a way that allows to have a better overview on the services and products? How has the pandemic affected their growth story? What is the best way to adapt to new circumstances fundamentally changing how you operate and deliver value to consumers? Join us to hear about this, and much more.

The hosts are Kristof Van Tomme and Mark Winberry.

Also available on Anchor, Google, and Apple.



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