Alvin Cho & Sovdeep Das (Fiserv): Success Metrics when Launching Your First Developer Portal
API The Docs 2023 Developer Success & Developer Portals Recap
This talk was presented at APIDays New York 2023, Developer Success & Developer Portals track on 17 May. We are glad to present the video recording and the talk summary.
Fiserv identified the pain points of their customers and offered solutions to remedy their problems.
Unified and consistent developer experience to overcome a lack of coherence
Easy discovery to harmonize information architecture
Self-service integration to provide a smooth API integration process
The team also implemented automation and governance, as well as self-service content and workflow management to serve their product team better.
Success criteria
In 2021, Alvin and his team set out to radically transform developer experience to enable developers to learn, play, build, deploy, monetize, monitor, bill, and communicate with Fiserv products. The team also defined three main goals:
Build the best developer portal experience in the world
Provide product teams with seamless onboarding
Become the go-to place for building fintech apps
With these goals in mind, the team built a Developer Studio to accommodate their needs and allow for API experimentation. They fine tuned the platform by conducting user interviews and gathering feedback.
Banking Hub
Banking Hub is part of the Developer Studio ecosystem, and its goal is to provide a shared test environment in which financial institutions and other businesses can start working with Fiserv’s core banking APIs.
The success metrics of Banking Hub:
Documentation: popular pages, user engagement time, user behavior
APIs: popular APIs and cores/domains
Workspaces: number of API calls, free/paid workspaces
General: traffic, search
As the ultimate success metric, Fiserv’s Developer Studio has also earned multiple awards for its innovative solutions and world class developer experience.
Best practices for setting success criteria
Listen to your instincts
Set your North Star and waypoints
Focus on solving the core problem
Build, test, and iterate
Show results quickly
Sign up to our Developer Portal Newsletter so that you never miss out on the latest API The Docs recaps and our devportal, API documentation and Developer Experience research publications.
